Report By: Anil Merani| Star Plus show Zindagi Mere Ghar Aana has always faced tough questions due to low ratings. So far, it had weathered the storm, for the channel seems to have confidence in its ability to stay on at the highly competitive 7 pm slot. ( Udariyan is now 2.9) However, all that might now be changing with the buzz that Star mandarins are planning to push Zindagi to early eveing to make way for Saath Nibhaana Saathiya 2, which in turn would vacate its super-prime 9 pm slot for the premiere of the new show Kabhi Kabhi Ittefaq Se
Saathiya is doing two TVR now, so it would be interesting to see how much it rates at 7 pm. Zindagi had settled at one average.
There has been speculation about Saathiya losing its current slot for Star wants much higher ratings from its super-prime lineup like Anupamma and Ghum Hai Kisikey Pyaar Mein. Esha Rughni, Delnaaz Irani(Kabhi Kabhi Ittefaq Se ) will have to up their game to keep the Star flag flying at 9
As per the source, Zindagi might be moved to 6 pm, replacing Chikoo Ki Mummy Durr Kei, which will soon go off-air due to low ratings. Interestingly, even Sharad Malhotra led Virodhi is not doing well at 6.30.
Zindagi front lining Hasan Zaidi Esha Kansara will have to perform at early evening for these slots are no more also ran with Sasural Simar 2 netting 1.6 at 6.30
